Archive for April, 2010
SPAM … Phenomenon or a way of life?
Posted on 29. Apr, 2010 by Ran Regev.
You all probably read the last research published regarding the amounts of SPAM out there, it was on all the blogs, I just had the urge to say something about it Does anyone remember Monty Python? British series that broke out in our minds crazy late 60′s early 70′s (I wasn’t even born but let [...]
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Copy Is EVERYTHING
Posted on 24. Apr, 2010 by Ran Regev.
Marketing copy – A title is everything After a period of relative silence (These were an insane couple of months … no complaints) I decided to try and shed some light on an important issue, an emotional world called marketing copy design, and what it is exactly? Well…the right description would be “Copy writing is [...]
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Guerrilla Marketing
Posted on 23. Apr, 2010 by Ran Regev.
Guerrilla!? Who’s it good for? Almost a natural continuation to my last post it’s really important to understand how to fight a guerrilla warfare, what is it exactly and really how it is implemented, the statements may seem general, but each one of you can apply these techniques in one form or another, in a [...]
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Marketing = War?
Posted on 23. Apr, 2010 by Ran Regev.
Strategic square – whether marketing is a war? Recently I am getting phone calls from companies that wants to talk to me about strategy, usually brand strategy or product strategy, sitting in front of many people who uses various terms and different terminology, I must say that I personally am a great believer in long-term [...]
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Affiliate programs – Friends For Ever
Posted on 18. Apr, 2010 by Ran Regev.
Affiliate programs – it’s the beginning of a wonderful friendship In the last post I covered how to acquire new partners/affiliates, and from my post before that, we learned about who is facing us on the other side of an affiliate deal. By now, you are probably looking at this long race and thinking it’s [...]
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